Negril Seven Mile Beach — Complete Visitor Guide
Seven Mile Beach is the postcard Jamaica — turquoise water, white sand, reggae on the breeze. Here is everything you need to visit.
Quick answer
Negril's Seven Mile Beach is Jamaica's most famous stretch of white sand on the west coast, 82km from Montego Bay airport (MBJ). Top resorts include Sandals Negril, Couples Negril, and Beaches Negril. A private transfer from MBJ to Seven Mile Beach costs and takes approximately 1 hour 50 minutes.
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The beach itself
Seven Mile Beach runs along the western tip of Jamaica from Negril lighthouse south to the mouth of the Great Morass. The sand is white and powdery, the water calm and clear with offshore reef protection. Water sports are available along the full length: kayaking, paddleboarding, glass-bottom boats, parasailing, and jet skiing.
Best resorts on Seven Mile Beach
All-inclusive resorts: Sandals Negril (couples only), Couples Negril, Beaches Negril (families), Hedonism II (adults only), RIU Palace Jamaica. Boutique hotels: Charela Inn, Sunset at the Palms, Tensing Pen (West End Cliffs). Day passes available at most all-inclusives for non-guests.
Restaurants and nightlife
Margaritaville: the original, right on the beach, famous for its water slide. Rick's Cafe: not on Seven Mile but 15 minutes away on the West End Cliffs — the island's most famous sunset bar with cliff diving. Roots Bamboo: live reggae nightly. Alfred's Ocean Palace: waterfront dining with local fish.
Getting to Seven Mile Beach
Pre-book a licensed transfer through a partner such as Welcome Pickups; the partner's driver meets you at arrivals and the current price is shown before you pay.